Bugs have a way of showing up unexpectedly and in unforeseen places - now they are in our phones! If we didn't think about bugs before, now we will!
Did you know that 25% of people are more afraid of insects than becoming a victim of violent crime, germs or even dying?
Introducing ORKIN #bugoff campaign - an invasive interactive experience that catches you by surprise, grabbing attention and creating excitement so that people will share the experience with others!
Collaborative project with Steph Ochrey.
Art Direction and Concept: Judith Aldama
Motion Graphics: Steph Ochrey