Vital Farms brings ethically produced food to the table by coordinating a collection of family farms to operate with a well defined set of organic agricultural practices that includes the humane treatment of farm animals as a central tenet. 

The task was to create one full-page and two supporting spot illustrations for a corporate brochure that communicates on overcoming diversity, diversifying for success and leaders in environmental responsibility 

Choosing to mimic their current style and stay true to their brand values and believes, I illustrated an abstract concept (The tree) that celebrates their growth and the communities they serve. The trunk and its branches representing Vital Farms as a leader in the movement of humane farming practices.

© 2019 Judith Aldama